No matter what your particular industry, there’s no escaping the dominant role that technology plays in business today. The good news, though, is that you don’t have a Master's degree from MIT to effectively implement technology into your business. In fact, by adopting a few, strategic tech tools, you can optimize your workflow, decrease operating costs, and drive customer outreach and engagement. We’ll show you how!

Approximately 88% of online visitors are unlikely to return to a website after a poor initial experience, according to The Realtime Report. Additionally, research shows most judgments about a company's credibility are based on its website. Research also indicates that 38% of visitors will stop engaging with a website if the content or layout is unattractive.

The internet is bringing the world closer together. It represents a free sharing of knowledge, information, and culture that enriches our lives. Yet, there are still obstacles to access for some. World Bank has reported that approximately 1 billion people experience some form of disability, and as a result, there is potential for a significant proportion of the population to have difficulty in collaborating in one of the most important advances in our history. 

We often look at cybersecurity as a single department or an exclusive aspect of conducting business. However, cybersecurity is a necessary component in every aspect of your business, as digital safety ensures the smooth functioning of a host of systems.

You have a business website, and your goal is to rank as high on search engines, particularly on Google, as possible.

The purpose of having a website is to get traffic so you can boost your brand and improve your sales. Unfortunately, if no one can find you, those goals will never be met! That’s why it’s so important to ensure that Google can index and read your website easily.

Rarely is real life like the movies, but when it comes to cyber-attacks and data hacking, the grim consequences come fairly close. On-screen, a hoodie-wearing hacker with a mission targets a singular million-dollar institution, but in reality, cyber-attacks are even scarier.

At most large companies, there’s typically an IT department responsible for managing computer software and hardware, including virus protection and other cybersecurity measures. We’ve all laughed (nervously) at those IT department emails warning us about the latest email phishing scam as we’re reminded not to open messages from strangers.