Alex Lekas
Posts by Alex Lekas

Your Digital Business Plan
by Alex Lekas - 2005-02-05 00:00:00 in Marketing

In reassessing their goals for the new year and in revisiting business plans, are companies doing the same with their Internet presence?A web site is a digital reflection of a company's mission and character, a point that needs to be doubly stressed as consumers of all types increasingly turn to the web to make purchasing decisions....more