1&1 Internet Registers 10 Millionth Domain

Philadelphia, PA (March 4, 2008) - 1&1 Internet Inc., the world’s largest web host by known servers, today announced the company’s 10 millionth domain registration. 1&1 not only retails some of the lowest priced domain names, but bundles each domain with a 5-page starter website and search engine submission – and so provides a professional-quality web presence for only a few dollars. 1&1 also revealed today a survey of 1,025 U.S. consumers[1], commissioned by 1&1, which found Americans in 2008 to be surprisingly confident in being able to build a website themselves. Almost 1 in 4 (22 percent) believed they could build a good website in less than 3 hours, with the average consumer believing they could successfully complete the task in less than 3 days.

In less than 3 years, 1&1 has doubled the number of domains it has registered to 10 million. 1&1 has a broad 50/50 consumer and business user base. In the past year alone, the number of 1&1 registered domains in the U.S. has increased by 46 percent. The company also saw a further 35 percent increase in .us domain registrations made over the past 12 months. 1&1’s product features have been a key driver in its popularity. 

Andreas Gauger, Chairman of the Board, 1&1 Internet Inc., said, “We have seen pleasing growth in our domain registrations worldwide. Consumers nowadays require more than a raw solution at a low price. 1&1 products deliver a quick and effective web presence and our domains are no exception. We see a direct link between our rapid domain growth and our unique domain features. We will continue to add to our domains and make it even easier to launch online.”  

Interestingly, 1&1’s research reveals notable consumer confidence surrounding today’s web hosting packages. With the right tools to hand, consumers appear keen to take on the task of creating a website, whether for a business project or personal publishing. An impressive 1 in 4 consumers polled believed that they could create a good quality website themselves, using a web hosting package, within 3 hours.

In line with the uptake of 1&1’s domain name features, the consumers questioned placed a high value on ‘easy-to-use web building tools,’ with 75 percent rating this to be the most important factor when choosing a web host. 

For more information on 1&1 Internet Inc., visit the website at www.1and1.com