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3 Tech Tools That Can Help Bring Efficiency To Your Business

2020-06-26 by Amy Sloane

Efficiency is one of the most crucial elements of a successful business. With the help of modern technology, there are various tools that you may use to reinforce your business structure and achieve positive outcomes at a high frequency. 

To know what tools are most suitable for your business you must assess your strengths and weaknesses then tailor your needs accordingly. Among the most common tech tools that have proven to render favorable results in business, efficiency is WordPress, Google Analytics, and SurveyMonkey.

WordPress

If you are looking to scale your business, it is a good idea to launch a website using WordPress, which is one of the most well-known tools on the market that allows you to create and design a custom webpage. It aims to assist with predictive maintenance concerning your business content as well as maximizing your search engine optimization. 

These are important factors to consider while steadily trying to grow your business bearing in mind the current expectations of business management. By opting out of the website option, you may be putting yourself at a disadvantage when trying to compete with other businesses in your niche who have already established one. 

The reason for this is because the businesses that are utilizing a website to promote their products and services will have a better reach of clients that may find it more convenient to engage with an easily accessible business. Therefore, be sure to take WordPress into account as you prepare to expand your business and make a presence in the digital world.

Google Analytics

Once you have created your website using WordPress or any other viable web host. Google Analytics will be an essential addition to your tech tools. Google Analytics is a free digital analytics software that allows you to monitor and analyze your business website to a detailed extent. 

If someone visits your website, Google Analytics will provide you with a detailed report on the person’s activity whereby you can evaluate what areas of the website need more work and likewise what areas have produced the most impressive results. Meanwhile, one of the biggest challenges that are faced by new business web pages is seeking methods to keep a low bounce rate among their online visitors. 

When potential clients visit your website there may be certain aspects of the website that may prompt users to leave. As a result, Google Analytics will generate a bounce rate percentage and notify you if changes need to be made. 

Another unique feature about Google Analytics is that it has the capability of giving you information about your website visitors based on several categories such as gender, age, location, and interests. Overall, Google Analytics is a valuable tool that should be employed to understand what kind of content would be most attractive to your target audience.

SurveyMonkey

Whether you are offering a product or service, it is crucial to apply effective marketing strategies. SurveyMonkey is yet another useful tool to better comprehend what your consumers are expecting from your business. When you sign up for SurveyMonkey a series of surveys and questionnaires will be posted to qualified participants to learn more about what the consumer wants. 

Once you receive the data from SurveyMonkey you will be able to make decisions based on the information that has been acquired. Thereafter, you can refine your products or services in such a way that appeals to your consumers’ preferences. It is equally important, however, to understand that you will also have to create a worthy incentive for people to take the surveys for you to obtain sufficient data. 

One persuasive approach to creating an incentive would be to offer some sort of reward. Typically, businesses like to offer rewards in the form of real cash because they find that more people are willing to complete surveys. The more incentives you put forward, the more data you will be able to collect thus making better decisions for your business.

If these three tech tools are implemented into your business plan you will surely notice an improvement of efficiency. WordPress, Google Analytics, and SurveyMonkey have all been reputable means of growing a business. From a financial standpoint, you will be able to save more on expenses that you may have otherwise spent on other outdated tools. It is time to reap the benefits of technology and use these mediums to fulfill your business goals.

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Author

Amy Sloane

Amy Sloane is an alum from Oregon State University and spends her free time as a freelance writer and knitting enthusiast. Amy loves reading, cooking, and spending time with her dog, Molly. View Amy Sloane`s profile for more
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