Beyond E-Commerce: Three Ways SSL Certificates Help Protect Your Organizational Data

With the transformation of the internet every day, the cyber-attacks are on verge these days. The elucidation for website protection is thus increasing, so is the inventiveness of the cybercriminals of websites. As we all know that Google from long back, has been working hard towards making the web browsing a safe place. However, website owners should practice safety measures like installing SSL certificates. 

The cyber-criminal activities are becoming common these days that the safety measures should be more rigorous. Google has started marking all the websites as non-secure that do not use the HTTPS protocol.

If the website is displaying HTTPS and green padlock means they are secured with the SSL certificate. We will discuss in brief why it is very important to use SSL below and how it benefits your business and organization. 

What Is An SSL Certificate?

SSL (Secure Sockets Layer) certificates is a must investment for all the e-commerce business owners. As an owner of the e-commerce organization, you should understand the fact that the overall security is entirely on an SSL certificate. Having an SSL certificates establishes the secure link between the website and web server and online data can be passed without any interference or spying.

Is It Important to Have an SSL Certificate?

Yes, it is necessary to include an SSL certificate for any e-commerce website. Below are a few convincing reasons: 

Increasing site security: The obvious reason to select SSL certificates for is the protection of sensitive data. As an organization, you have tons of user’s sensitive data such as login credentials, signup forums, addresses, credit card details, contact details. All this data will be encrypted and helps protect against cyber-attacks and hackers.

Safety for all your subdomains too: SSL certificate allows you to secure the main website. If you are a business owner and carry unlimited subdomains, then it will be very useful to have cheap wildcard SSL certificate as it will cover all the subdomains with the same cost of SSL certificate. There is no requirement to purchase individual certificates for each subdomain. 

Credibility and trust for your customers: When you have SSL on the website, it will help to get the reliance of the customers which enhances reliability to your website. By installing an SSL certificate, your website will display a padlock symbol with green color in the address bar. Moreover, it makes the customers feel that they are in a safe and secure environment.

Data Integrity: It assures customers that the data passing between the server and the browser is not altered or modified and remained intact. SSL certificate increases chances of data integrity and instil the confidence in customers.

Data Authenticity: When you have SSL, it means that the certificate authority has verified each detail required to issue a certificate. Moreover, customers or visitors will get assurance when they see that a reputed certificate authority has issued an SSL certificate. There are some checks that a CA performs before delivering a certificate.

Furthermore, at the time of the checkout, if the customers do not feel that the data is not safe, they may abandon the shopping cart or leave the transaction in the middle because of trust issues. This way you lose many of the customers and can’t afford to miss trustworthy customers.

SEO advantages

Google also clarified that the SEO advantages and search engine results will be an added advantage for HTTPS protocol. If you install an SSL certificate, you can see HTTPS everywhere. Google gives only the secured connections a boost up in SEO rankings. So, what are you waiting for? Have an SSL installed immediately for the best online shopping experience?

Now, let us see the best 3 ways to keep an organization data secure through an SSL certificate:

Necessary for Accepting Payments:

In terms to meet the standards of the payment card industry, an e-commerce website must have an SSL certificate installed and implemented. Because only with proper data encryption the information is secretly stored that no hacker will be able to crack it.

Moreover, PCI standards verify if your website is reliable for payments online or not. The webpage should establish a secured mode. All the personal information will be kept safe

Therefore, having an SSL certificate is a symbol for safe and secured financial transactions. In recent times there is an increased knowledge of people who are using e-commerce websites for online purchases check if your website is SSL sealed and HTTPS signed. 

However, free SSL will not work always for e-commerce business organization. You need to purchase an SSL certificate from a reliable service provider.

Business Future Proofing:

For having a long term business profit, you must future proof your business. With the increased threats day by day, you should implement more advanced cybersecurity measures to keep the hackers at bay.

For the organizations that implement SSL certificate will take your business a few steps forward for futureproofing against all kinds of cyber-criminal activities.

Improves Customer Trust:

As discussed above, all the hard work and pain you take as the business owner is to win the trust and confidence of the customers. All the discussed elements above will work together creating a trustworthy opinion between a customer and the owner.

This way, the users will get a positive experience while spending time on your website. There will be also increased traffic rates if the users spend some time on your website. If they feel the browsing environment is secured, they will go ahead with the next step and buy the products. Online shopping customers once believe that their personal sensitive data is safe, then no doubt they will become permanent customers.

Conclusion:

So, finally to sum up the topic all the e-commerce business organizations should implement SSL certificates for incredible cyber security protection. Take the overall advantages that the SSL certificate provides. As discussed above, if you are having subdomains also, the SSL providers will help you to choose cheap wildcard SSL certificate at nominal prices possible to give you to gain the trust of the audience. Happy online shopping to you!!