E-Commerce Expert To Share Strategies For Small Businesses

On Tuesday, November 16, at 11 a.m. PST, nationally renowned e-commerce and direct marketing expert, Ken Burke, will debunk the myth that e-commerce is not for small businesses.  This will air on Big Business Marketing for Small Business Budgets, a radio show dedicated to small business marketing issues on the Business America Radio network (www.businessamericaradio.com).

Co-hosts Jeanette McMurtry, author and consultant, and John Cooper, leadership and marketing expert, will explore with Burke some of the ways small businesses can develop e-commerce strategies that generate revenue without costing a fortune.

During the show, Burke will walk listeners through several web sites that utilize strong online selling techniques.

Burke is the founder, president and CEO of MarketLive, an e-commerce technology company, that develops e-commerce strategies and web sites for leading brands worldwide, including Armani Exchange, Limited Too, Beringer Wines and Helzberg Diamonds.

"Ken is one of the leading minds in creative selling techniques, and is responsible for some of the most successful e-commerce strategies in place today" said McMurtry.

Each week John and Jeanette will keep listeners up to date on the newest methods for creating passionate, loyal customers, and a culture that brings customers back for life.

During the first segment of each show, listeners will learn leading practices for growing their businesses followed by informative case studies and discussions with various marketing experts.