PicturePhone.com - Domain Name To Be Auctioned Off For Over $1,000,000

ROCHESTER, N.Y., October 27, 2004 - (HostReview.com) -  Cellular video phones and camera phones commonly called picturephones spark domain name speculation. On January 31, 2005, PicturePhone Direct intends to auction off its domain name "picturephone.com", to the highest bidder. The opening bid will commence at $1,000,000 US.

According to Dave Weber, Vice President of PicturePhone Direct, "Lately, we have been getting thousands of inquiries based upon the new cellular phones with picture taking ability. As we see the term 'picturephone' becoming more prevalent in describing cell phones with camera or video functionality, we believe that a leading consumer telecommunication company such as Sprint, Verizon, T-Mobile (subsidiary of Deutsche Telekom), Cingular (joint venture of SBC and BellSouth), AT&T Wireless, Nextel, QWEST, MCI, Virgin Mobile and others could leverage the picturephone.com domain name for significant competitive advantage and justify a million plus dollar investment. In addition there are numerous cellular picture phone manufacturers who would love to have a more meaningful and unique product identifier. The Moniker 'PicturePhone' would be perfect for companies like Motorola, LG Telecom, Samsung, Kyocera, Nokia or Audiovox to incorporate into their marketing activities. Every cellular phone manufacturer makes a camera-type 'picturephone' and these lines will continue to grow."

According to Mr. Weber, PicturePhone Direct has already secured alternate Internet real estate at http://picturephonedirect.com/ to maintain their existing website. The domain name change will be transparent to existing PicturePhone Direct Customers and have no adverse effect on PicturePhone Direct's existing videoconferencing business.

For details on the picturephone.com domain name auction look here: http://picturephone.com/domain_name_auction.htm

Terms of the Auction:

- We will be auctioning off our domain name picturephone.com...the domain name only.

- The bidding will open at $1,000,000.00 US.

- The bidding will begin on January 17, 2005 and will end on January 31st, 2005 at 5:00pm EST.

- Bids are to be emailed to: auction@picturephone.com. Or, faxed to 585-359-4999

- This is a sealed bid auction. Both the identity of the bidder and amount will remain confidential.

- The winning bidder will be notified on February 1, 2005.

- Full payment is expected within 7 business days via wire transfer. Bank info for wire transfer will be provided to the winning bidder along with winning bid notification.

- PicturePhone Direct relies on the integrity of the bidder to honor their commitments.

- Upon successful completion of the auction and payment in full, the "picturephone.com" Domain name ownership will be transferred to the winning bidder.

Notes & Conditions:

1. The winning bidder will be required to maintain a direct link to the new PicturePhone Direct website at http://picturephonedirect.com for a period of 8 months after the transfer of the domain name. This link will be displayed as a text link on the bottom of the winning bidder's home page on the "picturephone.com" domain name.

2. If you have specific questions about our domain name auction, please contact us directly. Email: auction@picturephone.com, phone: 585-334-9040 x2214, or fax 585-359-4999.

About PicturePhone Direct, Inc.

Founded in 1993 PicturePhone Direct, Inc. of Rochester, NY is one of the industry's largest suppliers of videoconferencing products and accessories. Currently, one of only two Sony conferencing distributors in the United States, PicturePhone delivers videoconferencing solutions through a network of qualified dealers and integrators. PicturePhone Direct prides itself in being a one-stop shop for all business-to-business videoconferencing requirements. The company carries all the major videoconferencing brands and accessory items such as PTZ video cameras from all the major manufacturers, i.e., Sony, Polycom, VCON, Aethra, Bulldog, Canon, Extron, Elmo, Samsung, and more!