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Searchfeed Expands PPC Network Partnerships

00:00:00 - 21 October 2004

PPC search engine Searchfeed.com (www.Searchfeed.com) has further expanded its vertical market distribution strategy by partnering with industry-specific websites, including HauntedHouse.com—part of its "holiday" vertical.

"Our business model focuses on benefiting small to medium-sized business. By partnering with thousands of websites in a variety of niches, we can help to ensure that advertisers receive cost-effective, targeted sales leads," says Rachel Lyubovitzky Searchfeed.com market research analyst.

With a focus on partnering with industry specific sites, Searchfeed.com has developed 10 main verticals categories and nearly 100 sub-verticals to classify its network of various niche websites.

The addition of HauntedHouse.com means Searchfeed.com can further develop and add this site to the "holiday" vertical, increasing the depth and breadth of affiliate portals and providing advertisers with an extremely targeted distribution network.

Sites like HauntedHouse.com benefit from this business model because they can offer visitors extra information that is relevant to their business. The Halloween-oriented site uses Searchfeed.com's Search Engine Generator, which places a search box on the site through which Internet visitors can retrieve extra information on products of services related to haunted houses.

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