The Planet Adds Directi to Affiliate Program

HOUSTON, May 20, 2008 – The Planet, the world’s largest privately held dedicated hosting company, today announced that one of its largest customers has joined its newly created affiliate program.  Award-winning Internet-products company Directi (www.directi.com), builds mass-market web products and services that are used by customers in more than 240 countries. Directi will refer business to The Planet through its more than 7,000-member Web hosting partner community.  The partnership marks The Planet’s largest-scale affiliate relationship to date.

Directi has been named to Deloitte’s Technology Fast 50 and Deloitte’s Technology Fast 500 List for the last three consecutive years. It operates various business units including – LogicBoxes, ResellerClub, WebHosting.Info and Skenzo – that provide their customers with products and services that enable them to capitalize on the advantages of a networked world. It also owns and operates PublicDomainRegistry.com, the 10^th largest ICANN-accredited domain registrar in the world.

“Our IT infrastructure has been primarily hosted with The Planet since several years,” said Directi Chief Executive Officer Bhavin Turakhia.  “We have relied on The Planet’s IT infrastructure for a large number of our Web Services. Affiliating with The Planet means that we place our confidence in them to provide exceptional services to our community of partners, consisting of more than 1 million customers and 50,000 plus resellers.”

“Our customers operate in a connected world that literally has no boundaries,” said The Planet’s Chairman and Chief Executive Officer Douglas J. Erwin.  “Directi represents the perfect example, with its fast-growing operations.  Their customers are located on virtually every continent, so our affiliate program provides a tremendous opportunity to refer business and increase revenue with a hosting company they know and trust.  Even better, as one of our largest customers, they know our products and services, and can confidently refer their community of partners to The Planet.”

            For more information on The Planet’s affiliate program, please visit http://www.theplanet.com/partners/affiliate-program.asp .

About Directi

Directi is a leading multi-national Internet products company that builds mass-market Web 2.0 products and services used by millions worldwide. Directi’s business units -- Logicboxes, ResellerClub, Skenzo and WebHosting.Info -- are based on the common goal of empowering customers with the products and services that allow them to capitalize on the advantages of a networked world. Directi’s combined product portfolio includes communication and collaboration apps, social networking software, instant messaging, context analysis engines, antispam and antivirus solutions, large-scale billing and provisioning platforms, traffic monetization solutions, online advertising solutions, DNS management products, Linux and Windows server management software and Web hosting control panels. For more information, please visit www.directi.com.

About The Planet

            The Planet is the leading provider of On Demand IT Infrastructure solutions, hosting more than 22,000 small- and medium-size businesses and 6.7 million Web sites worldwide.  By offering the best choice of servers, software tools and world-class support, backed by state-of-the-art facilities and unmatched network connectivity, The Planet helps turn information technology into a powerful competitive advantage that enables customers to successfully grow their businesses.  For additional information, visit http://www.theplanet.com. 

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