Coremetrics Recognized as a Web Analytics Leader

Coremetrics™ (www.coremetrics.com), a provider of hosted Web analytics and precision marketing solutions, has been recognized as a market Leader in The Forrester Wave™: Web Analytics, Q1 2006 report.

In the report, Forrester cites Coremetrics scored well in key categories, including 'Current Offering' and 'Strategy' categories and specific praise for solid technology, emerging suite strategy and superb customer service. Coremetrics was among the select companies that Forrester invited to participate in the report, which was published on January 13, 2006.

To assess the state of the Web analytics market and see how the vendors stack up, Forrester evaluated the strengths and weaknesses of top Web analytics vendors across 106 criteria. Coremetrics was one of the leaders among the top nine vendors identified in the report.

According to the report's author Nate L. Root, vice president and research director at Forrester Research, Coremetrics' product has strong customer segmentation and behavioral analysis features coupled with a rich set of features and partnerships for online marketing.

In the report, Root advises that Coremetrics is an especially good fit for buyers who sell in a B2C or B2B retail market and that reference customer interviews highlight the fact that the best value comes from customers' deep service relationships with Coremetrics.

"Coremetrics is dedicated to delivering measurable business value for our clients with the most comprehensive data collection and analysis tool, range of industry specific best practices, best-of-breed marketing and merchandising applications, and world-class service," said Joe Davis, president and CEO of Coremetrics.