PIPEX Launches New Channel Programme

PIPEX (www.pipex.net) has launched gokei, a major new channel programme to provide referrers, resellers, systems integrators and strategic partners with opportunities to increase their revenues by using PIPEX technologies.

PIPEX believes that it’s new look channel programme will enable it to grow extensively and is targeting indirect sales to account for a significant portion of the company’s revenues by 2007.

Until now, PIPEX has run separate channel programmes – one for each arm of the organisation, which includes Nildram, PIPEX Internet, Web Fusion, Donhost and 123-Reg.co.uk.

Angus Peacey, Channel Director at PIPEX, explains, “The value propositions in the service provider market are now maturing and it is now time for an advanced programme that empowers the channel to realise higher margins by bundling services that they previously could not offer. Businesses and consumers are becoming more technology-savvy and understand the benefits of integrated voice and data solutions, as well as managed services. This means there is a huge opportunity for resellers and partners that target the SMB sector to add value to their portfolios.”

Partners signed up to the PIPEX programme are armed with technical assistance, selling resources, such as sales kits and dedicated administration, and PR and marketing support.