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How Is Social Media Promoting The Cloud?

2013-09-10by Tina Samuels

Cloud computing has become a standard in today's internet use.

The Cloud is responsible for the seamless interaction of many websites and is also essential for services people use everyday.

Millions of people are still confused on what the Cloud is or how it works. They're not aware that they are utilizing cloud computing on a daily basis.

Some website owners aren't even aware of what the Cloud can do for their sites or how the Cloud can make life easier.

Facebook and Cloud Awareness

Facebook is one site that receives millions of hits every day. It is the most viewed site in the world.

All of these users use cloud computing to access their accounts. The services provided by Facebook rely on cloud computing.

When new additions to site efficiency are launched some users may have a new experience and see new features before others. This is one aspect that cloud computing allows – testing features on a portion of users instead of everyone.

Facebook Home is a cloud based implementation of Facebook for mobile phones.

While the promotion of the Cloud is subtle, everyone that is a fan of Facebook Home can attest that being able to stay in touch with their friends is easier through the cloud. Software updates can be downloaded with less of a wait for busy people on the go.

Do users care about how they are accessing their information? Not all.

The majority of users just want to log in and interact. Cloud computing makes this easier and more reliable than hundreds of servers that can break down, leaving the entire network disabled.

Promotion

If you are using the Cloud for business, you can use social networking to promote this.

As stated above, most people are unaware of what the Cloud is, how it works, or what it can do for them. When referencing the Cloud and your business, use the simplest terms. The majority of social network users aren't familiar with deep technical software terms from engineers or developers.

For example – tell customers that they can access their account on your site or customer service with fewer outages. Don't reference 'uptime' or 'bounce rate' or any other technical jargon. This serves to only confuse some users. 

One of the best ways to let people know about the Cloud in your business is to let them know how it can help them stay in touch with you.

Will the Cloud have an impact on how your customers can access your service?

If the result is an easier, more enjoyable experience then say so. Give customers a reason to like the transfer.

Most users will like the prospect of being able to access your site, their accounts, and other information through their computers, mobile phones, and other devices. The Cloud can make this interaction possible.

Use this information as a way to promote the Cloud in your business.

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Author

Tina Samuels

Tina Samuels writes on social media, cloud computing, budget help, and small business topics.

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