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AI Chatbot Platforms: How To Choose The Best For Your Business

2021-03-05 by Gaurav Sharma

A Marketer’s Guide to the Best Platforms

Artificial intelligence (AI) chatbots have become pervasive and are now all around us. They are taking pizza orders, scheduling appointments, and reserving hotel rooms.

But how can you build one for your business?

Well, it starts with choosing an AI chatbot platform that helps you meet your business needs. In this guide, we look at characteristics to look for when choosing an excellent platform.  

But first, let’s look at a definition of AI chatbots and what they can do for your business.

AI Chatbots Explained

Chatbots are computer programs that can imitate written or spoken human conversations. On the other hand, AI chatbots leverage machine learning, natural language processing, and deep learning to learn by discovering patterns.

They do not require training but can apply patterns to similar problems, perform tasks, and manage information. They can help improve business efficiency, perform time-consuming tasks, and lower personnel costs.

But that is not to say there are no challenges to using AI chatbots. There are instances when limitations to their usage frustrates customers. Other times, concerns about data privacy and what the bot does with the information collected arise.

But how do you choose the best platform for your kind of business?

Choosing the Best AI Chatbot Platform

Identifying the right platform to build your business chatbot can daunt you.

But don’t worry.

To help point you in the right direction, here are some features you should consider.

Truly Conversational

What does truly conversational mean?

That it can hold intelligent conversations 

And this is what you get with conversational chatbots. They understand user intent, ask intelligent questions, and discover more information about the user.

What’s more?

They have a memory that allows them to reuse important pieces of information and personalize conversations.

And if you are on the hunt for an AI chatbot platform, it needs to do all this, and more.

Training

Choose a chatbot that gets smarter with every interaction.

In this case, it will not require manual training, except in instances where you want to teach new vocabulary.

But now that you understand AI chatbots and what to look for, which are the best platforms you can use to build AI chatbots?

Shane Barker’s infographic below lists some of the most powerful platforms you can use. Check it out!

15 of the Best AI Chatbot Platforms to Increase Your Conversions in 2020

Infographic via ShaneBarker.com

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Author

Gaurav Sharma

Gaurav Sharma

Attrock Consultancy Pvt Ltd.

Gaurav Sharma is the Founder of Attrock, a digital marketing company. He works closely with top marketing influencers and has helped numerous brands, eCommerce firms, and SaaS companies grow. He is also a certified Google Analytics and Google Adwords specialist and regularly contributes to reputable publications like HuffPost, TechCrunch, and many more.

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