1&1 Launches Managed Online Advertising for Hosting Customers

January 19, 2009; 08:36 AM

1&1 Internet Inc. (http://www.1and1.com), the world’s largest web host by known servers, today launched a new service for businesses that delivers search engine advertisements with a guaranteed performance for a low monthly fee. Available from only $199/month, the 1&1 Advertising Package is a unique point-and-click solution for online marketing that generates predetermined levels of traffic to a website. 1&1 designs and implements campaigns using customized keywords and coordinates Google advertisements for the customer. The solution comprises an excellent way for any sized business to explore online marketing with minimal time and monetary investment.

The 1&1 Advertising Package has been developed to address the online marketing ambitions of smaller enterprises with limited experience and resources. Available to 1&1 hosting customers, the unique new service creates and manages sponsored links on Google on their behalf, and leverages 1&1’s many years of online experience. The 1&1 Advertising Package combines Google Adwords technology with 1&1’s highly skilled, trained and experienced marketing agents to deliver effective Google advertising. Website owners simply purchase a set traffic level, by the number of clicks per month, and provide 1&1 with their URL. 1&1 agents then review the customer’s website and set up Google campaigns accordingly. 1&1 monitors and modifies each campaign until all clicks have been achieved. The solution is flexible, scalable and guarantees performance.

The 1&1 Advertising Package range comprises of Small – 150 clicks priced at $199/month, Medium – 300 clicks priced at $399/month, and Large – 600 clicks priced at $699/month. Any unused clicks at the end of a month are refunded accordingly. Upon set-up, the service requires no additional cost or time from the user. 1&1’s Advertising Package is a highly cost effective way to access online advertising and a comparable service from a search marketing specialist commonly involves expensive consultation fees.

Oliver Mauss, CEO 1&1 Internet, said, “With all of our advertising packages customers have the benefit of a set online marketing budget and the expertise of 1&1 marketing agents to design and implement the campaign.  We’ve worked to make the process easy for the customer, who is guaranteed performance with no effort, at a great price.”

The use of sponsored search advertisements on Google can be a highly effective way to bolster eCommerce activity and build online brand awareness. 1&1’s turn-key solution has a strong business case in allowing business users to remain focused on their work rather than having to monitor their campaigns or budgets.

1&1 is the one-stop-shop for web solutions, providing a high quality service with the security of our state-of-the-art green data centers and 24/7 technical support. 1&1 currently holds over 7.8 million customer contracts worldwide and manages over 10 million domain names. 

For more information on 1&1 Internet Inc. visit the website at http://www.1and1.com.