Private label wholesale service allows telecoms to tap into high growth IP Fax market with key patent license May 13, 2008; 04:38 AM
MISSISSAUGA, ON and FT. LAUDERDALE, FL, May 12 - Hostopia.com, Inc.
(TSX: H) today announced the launch of a private labeled, wholesale
fax-to-email service that telecoms and other service providers can sell to
their small business customers. Also known as "IP fax" in the communications
services market, fax-to-email services allow a user to send or receive
facsimile messages from their computer - typically within their preferred
email application such as Microsoft Outlook. The benefit to this is having the
ability to send or receive fax messages without the expense and inconvenience
of owning a physical fax machine and additional phone line.
"Fax-to email is in high demand as a business service with annual growth
of over 25% according to a prominent category study published by Davidson
Consulting," says Paul D. Engels, Hostopia's Chief Marketing Officer. "Our
wholesale customers such as telecoms and broadband companies are eager to
offer these services to their SME customers," he adds.
Hostopia's fax-to-email service is available to telecoms and other
communications providers on a wholesale basis. It can be branded by the
telecom and sold as a standalone service or as part of a bundle of services,
such as web hosting and business email. It can be billed to end users directly
by the telecom or sold on a referral model where Hostopia performs the billing
and end-user support.
"Service providers who sell this service will enjoy the benefit of patent
protection due to our license with j2 Global Communications, the leader in IP
fax technology," says Engels.
"j2 Global licenses its patents to leading companies worldwide. We are
especially delighted to add Hostopia as a licensee because they have a
demonstrated ability to successfully sell IP-based business solutions on a
large scale basis to telecommunications and Internet service providers," said
Jeffrey D. Adelman, Vice President and General Counsel of j2 Global. "This
agreement is a great opportunity to expand the market for digital faxing
services by delivering these patented solutions into the hands of a leading
service provider."
According to Hostopia - citing the Davidson Consulting report on IP fax
services - demand for fax-to-email is driven largely by small enterprises that
rely heavily on faxing in day-to-day business. This demand includes the need
to be mobile while receiving important documents via email on a PDA or smart
phone device, such as RIM's Blackberry.
Hostopia's fax-to-email service has suggested retail prices for service
providers starting at US$9.99 per month, which allows for 300 send or received
pages. Hostopia's wholesale model is structured to provide at least 40% gross
margin to the telecom service provider who retails the service.
About Hostopia
Hostopia is a leading provider of web services that enable small- and
medium-sized businesses to establish and maintain an Internet presence. The
company's customers are communication services providers, including
telecommunication carriers, cable companies, Internet service providers,
domain registrars, and web hosting service providers. Hostopia's customers
purchase their web services on a wholesale basis and resell these services
under their own brands to small- and medium-sized businesses. The company
provides customers with the technology, infrastructure, and support services
to enable them to offer web services, while saving them research and
development as well as capital and operating costs typically associated with
the design, development, and delivery of web services. Nexthaus, Hostopia's
wireless mobility technology unit, is a global leader in data and device
synchronization and has developed industry-recognized SyncML solutions that
feature wireless interoperability between PC's, handheld devices and mobile
phones. For more information, visit www.hostopia.com and www.nexthaus.com.
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