SitePal and Uplinkearth Team Up to Provide Innovative Talking Avatar Tools to Help Drive Sales and Conversion Rates

NEW YORK - January 28, 2008 – SitePal (http://www.sitepal.com), the speaking avatar technology platform, and uplinkearth (http://www.uplinkearth.com), an award winning Web hosting and Internet solutions provider for small to medium sized businesses, announced today a new partnership to offer SitePal talking avatars for all uplinkearth customers. Through the partnership, uplinkearth customers can take advantage of the award-winning marketing tool at no additional charge.

SitePal, which was developed by Oddcast, allows small business owners and webmasters to create speaking, animated characters—or avatars—for their Web sites, especially on pages where visitor conversion rates are critical. The avatars feature either text-to-speech generated audio or are linked with a voice recording, provided by the user or created by talent at Oddcast.

“The data at this point is quite clear—these innovative avatars dramatically increase conversion rates, and ultimately, the efficacy of Web sites,” said Adi Sideman, CEO of Oddcast. “Uplinkearth, with its largely small business customer base, is a company we look forward to working with for many months and years to come. As the Web continues to grow more competitive and interactivity on pages becomes even more crucial to maximize monetization, we are confident that uplinkearth’s small business customers will see the incredible value that speaking avatars bring to any Web site.”

Uplinkearth customers will have access to SitePal’s basic avatars at no charge and with no obligation or time limit. Customers then have the option to upgrade to enhanced versions of the product at an additional charge. More information about the offering is available in uplinkearth’s customer control panel.

“One of our key initiatives over the past several years has been to introduce a wider variety of distinctive member benefits for our customers, and continue to distinguish our company’s specialization in meeting the unique needs of small to medium sized businesses. Through this partnership with SitePal, we hope to offer yet another sales and marketing tool for our customers, with which they can grow their businesses,” said Michael Yablonowitz, president and CEO of uplinkearth. “In the end, when our customers succeed, we do too.”

For more information about Uplinkearth, please visit http://www.uplinkearth.com.

For more information about SitePal, please visit http://www.SitePal.com.

About SitePal
SitePal, developed and distributed by Oddcast (http://www.oddcast.com), allows small business owners to create speaking avatars for any Web site. The award-winning tool enriches the user experience, is cost-effective and is proven to increase sales and conversion rates. Over 9,000 webmasters worldwide use SitePal.

About uplinkearth
Based in Somerset, New Jersey, uplinkearth is a rapidly growing, award-winning and commercially successful Web host providing a full range of Internet solutions for businesses, including Windows Web hosting, clustered email, and data management services. Since 1997, uplinkearth has served Fortune 100 companies, government agencies and thousands of small and mid-sized businesses in more than 50 countries.