The Color of Web Hosting 2.0

As technology consumers grow concerned about the environment, web hosts respond with green hosting products.

By Emory Rowland
HostReview.com Contributing Author
Monday, March 26, 2007; 01:15 AM

Stop the presses! Web hosting 2.0 is here. The revolutionary technology that web hosting 2.0 entails? Trees, wind power, and renewable energy.

Okay, so it may not be web hosting 2.0 and it may not be ultra exciting from a technological standpoint, but eco-friendly hosting or green web hosting is becoming more and more mainstream.

The fact is that many technology consumers are concerned about the human potential to degrade the environment and the sense that our hundreds of millions of cars and computers are not helping the planet. Rising temperatures may or may not be related to global warming, but the notion that humans in general have had a negative affect on the environment has begun to be absorbed by the web hosting industry.

Several hosting providers have set out to at least balance their part of what hosting does to negatively impact the environment. These hosts use alternative and/or renewable energy to power their datacenters, plant trees for every server sold, and even telecommute to save gas. They are investing a lot of time, money, and other resources into helping the environment.

--Douglas Hanna

Emory Rowland is Webmaster of Clickfire Viewpoints, Tools and Content.