Web Hosting Provider Digital River for Online Enteractive Picks

HostReview.com
Thursday, May 26, 2005; 11:17 AM

Digital River, Inc. (www.digitalriver.com), a provider in e-commerce outsourcing, today announced that it is providing e-commerce support for Enteractive Distribution, a software publisher-distributor. Based on the agreement, Digital River built and launched the company's e-commerce store located at www.enteractive.com.

Digital River is not only processing online order transactions and physically delivering Enteractive's software titles, but also implementing strategic e-marketing services to help proactively grow sales on Enteractive's e-commerce site.

"Our goal is to help our clients build and expand their online businesses by leveraging our world-class e-commerce infrastructure and capabilities as well as our strategic e-marketing services," said Dave Alampi, Digital River's vice president of marketing.
Consumers shopping on Enteractive's site can find utility, consumer lifestyle and personal productivity software products. Some of the software titles featured on the site include Garfield's Typing Pal Deluxe, Your Trading Card Maker, Diskjockey File Viewer and Lyriq Crosswords Gold Edition among others.

"We selected Digital River as our e-commerce provider because of the company's core competency and expertise in running successful online stores," said Howard Luxenberg, president of Enteractive.
Enteractive Distribution Company, LLC was established in 1992 to help small to mid sized software publishers achieve U.S./Canadian distribution in the retail marketplace.

Enteractive offers a unique, customizable, full-service, royalty-based solution for software publishers from around the world.

Digital River, Inc., a global leader in e-commerce outsourcing, builds and manages online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation.