Fiberdyne Labs Selects Siebel CRM OnDemand to Grow Sales Organization and Revenues

Fiber Optics Networking Products Provider Improves Sales Territory and Account Management with Hosted CRM Solution

HostReview.com
Thursday, July 29, 2004; 12:00 AM

SAN MATEO, Calif. - July 29, 2004 - Siebel Systems, Inc. (NASDAQ: SEBL), a leading provider of business applications software, today announced that Fiberdyne Labs, a leading manufacturer of fiber optic networking products, has deployed Siebel CRM OnDemand. Siebel CRM OnDemand is helping the company better manage sales activities and customer accounts, increasing the productivity of its sales organization. Fiberdyne Labs estimates that with Siebel CRM OnDemand it will be able to double its revenues in the next 18 months and significantly increase sales per representative.

"To be successful in the ever-changing fiber optics industry, we operate as a real-time business, communicating information on sales opportunities and competitive developments almost every hour to our sales representatives," said Peter Polus, CEO, Fiberdyne Labs. "Siebel CRM OnDemand is unparalleled in its ability to help us communicate with our sales representatives as well as more effectively manage customer accounts and sales territories. With better territory management, we will be able to more efficiently assign sales leads and customer accounts to each sales representative. This, in turn, will allow us to increase the size of our sales organization while ensuring that sales territories don't overlap and every opportunity and customer account receives an appropriate amount of attention."

Fiberdyne Labs, headquartered in Frankfort, New York, manufactures fiber optic products and provides manufacturing and installation services to various North American and global organizations, including cable TV and telecommunications companies, universities, and governmental organizations. Each of these markets involves different challenges and competitors, and the fiber optic products Fiberdyne Labs supplies are constantly evolving to meet increasing standards of quality, rapid delivery, and price-performance. In light of these industry characteristics, it is imperative that the organization be able to monitor and manage the status of every sales opportunity and customer account, quickly providing to sales representatives the tools they need to maximize sales revenues and ensure the highest levels of customer satisfaction.

Using Siebel CRM OnDemand, Fiberdyne Labs is now able to ensure that customer account information, including a history of interactions with each account, is backed up, virus-free, and readily available to executive management and the entire sales organization when needed. With access to this information and greater insight into the sales pipeline, executive management is able to more accurately forecast sales revenues and provide support to sales representatives on critical accounts.

"We selected Siebel Systems' hosted CRM solution because we know Siebel is the leading provider of CRM solutions, and Siebel CRM OnDemand is an excellent tool for rapidly growing small businesses," continued Polus. "Siebel CRM OnDemand is a state-of-the-art CRM solution of the type that has traditionally only been available to the sales organizations of larger companies. We've been able to quickly deploy Siebel CRM OnDemand—in only ten days—and are already seeing major results."

About Siebel CRM OnDemand
Siebel CRM OnDemand is a hosted CRM offering delivered over the Web and accessible from an Internet browser at a fixed price per user per month. Customers can deploy Siebel CRM OnDemand quickly, easily, and affordably without any up-front IT investments. Siebel CRM OnDemand delivers complete sales, marketing, and service functionality; built-in customer analytics; virtual call center technology; embedded best practices; and world-class hosting services and support. Siebel CRM OnDemand is now available for purchase. For more information, visit www.crmondemand.com.

About Siebel Systems
Siebel Systems, Inc. is a leading provider of business applications software, enabling corporations to sell to, market to, and serve customers across multiple channels and lines of business. With more than 4,000 customer deployments worldwide, Siebel Systems provides organizations with a proven set of industry-specific best practices, CRM applications, market-leading analytics products, and business processes, empowering them to consistently deliver superior customer experiences and establish more profitable customer relationships. Siebel Systems' sales and service facilities are located in more than 30 countries. For more information about Siebel Systems, Inc., or to review other customer success stories, please visit www.siebel.com.

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Media Contact:
Shelley Knowlton
Siebel Systems, Inc.
Tel: (650) 477-4119
Email: sknowlton@siebel.com

Except for the historical information contained herein, this press release contains forward-looking statements that involve risks and uncertainties. The success of the agreements and products described above and the future operating results of Siebel Systems may differ from the results discussed or forecasted in the forward-looking statements due to factors that include, but are not limited to, risks associated with new versions and new products, the availability of Siebel Systems' products and services, implementation of products and services, existence of errors or defects in products, rapid technological change, dependence on the Internet, significant current and expected additional competition and the need to continue to expand product distribution and services offerings. Further information on potential factors that could affect the financial results of Siebel Systems are included in Siebel Systems' Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and its other filings with the Securities and Exchange Commission, which are available at www.sec.gov. Siebel Systems assumes no obligation to update the information in this press release.

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