Jostens Standardizes on Siebel Analytics for Business Intelligence

Leader in Achievement and Affiliation Products Increases Customer Service and Visibility Across the Organization for 1,500 Employees

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Tuesday, June 29, 2004; 12:00 AM

SAN MATEO, Calif. - June 29, 2004 - Siebel Systems, Inc. (Nasdaq: SEBL), a leading provider of business applications software, today announced that Jostens Inc. has expanded its deployment of Siebel Analytics enterprise-wide. Jostens is a leading provider of products, programs and services that help people celebrate important moments, recognize achievements and build affiliations. The company's products include yearbooks, class rings, graduation products, school photography and products for athletic champions and their fans.

Jostens deployed Siebel Analytics to 1,500 employees across its organization. Every knowledge worker in the company, including employees in sales, marketing, finance, and senior management, now relies on Siebel Analytics for their business intelligence needs. More than 50 different analytic applications have been developed and deployed to date using the Siebel Enterprise Analytics Platform.

"With Siebel Analytics we have been able to empower our entire workforce with real-time insight into our customers and our business - yielding increased customer service, enhanced managerial ability and transparency when cross-selling and up-selling opportunities arise." said Andrew Black, CIO of Jostens.

"Our employees are now enabled with all the departmental and company-wide information they need to make educated, smart decisions and to identify proactive opportunities as well."

The initial deployment at Jostens centered on providing its sales professionals and management better insight into product sales and customer data. Prior to implementing Siebel Analytics, Jostens relied heavily on popular BI tools and a sales planning application that was expensive to build and maintain.

They transitioned to Siebel Analytics for a fraction of the previous cost to maintain, and then added additional analytic applications without absorbing any additional cost. Jostens has now consolidated all of its BI and analytics needs onto the Siebel Enterprise Analytics Platform, providing users across the business with one consistent source for information intelligence across the enterprise.

Siebel business analytics solutions provide complete, real-time, and enterprise-wide insight for all users, enabling fact-based actions and intelligent interaction. Tailored for more than 20 different industries and designed for rapid deployment at a low cost of ownership, Siebel Analytic Applications are pre-built solutions that start with the customer, embrace any existing corporate data source, and are seamlessly integrated with Siebel CRM solutions to increase effectiveness across the entire customer lifecycle. All Siebel Analytic Applications are powered by the Siebel Enterprise Analytic Platform, a family of high performance, highly scalable and highly reliable, next-generation BI platform products that can be used to develop custom analytic solutions to meet any enterprise BI need. Additional information about Siebel Analytics is available at www.siebel.com/products/analytics.