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Brightmail Extends European Business Presence with New Senior Management Team
HostReview.com San Francisco, CA - April 27, 2004 - Brightmail, the global leader in anti-spam technology, today announced the establishment of a regional operation focused on Europe, Middle East and Africa (EMEA) and headquartered in Crawley - West Sussex, UK. This will build on the success of Brightmail in providing solutions to European enterprises and service providers. The new EMEA organisation will be headed by Kevin Roberts, Brightmail's newly-appointed vice president, EMEA. Joining Roberts is Daniel Mothersdale, recently-named Brightmail's marketing director, EMEA. They will lead the development of Brightmail's European business, including local sales, marketing and technical support, to capitalize on the company's market leadership in anti-spam and email security software and services. "As spam evolves into a more serious global threat, European enterprises increasingly require solutions that block spam without impacting legitimate email communications," said Enrique Salem, president and CEO of Brightmail. "We have worked with enterprises and governments on combating spam for several years now, and now we are focusing on driving our business in this region. Kevin and Daniel bring the experience, vision and drive that will be critical to our success in protecting European business from spam and email security threats." Spam is a growing problem for businesses and consumers worldwide. In March 2004, Brightmail measured 63 percent of all Internet email as spam, compared to seven percent in March of 2001. Spam has increasingly become a global problem with more spam targeting non-US Internet users and a rise in non-English spam. As such, Brightmail has identified a need to further extend its presence in Europe to respond to an increased need for protection from organizations in Europe and Asia. The creation of an EMEA operation enables Brightmail to provide anti-spam technology to European enterprises and service providers. Since 2002, Brightmail has provided its anti-spam solutions to European service providers, and more recently Brightmail has offered its Brightmail® Anti-Spam software to European enterprises. Among its major European customers are service providers Belgacom and Demon, and enterprises such as Deutsche Bank and Airbus. Brightmail has also worked closely with national governments and the European Union - providing data about spam and advice about how it can be controlled through better laws, education and technology. This work has included helping to run Europe's first summit on spam in July 2003, which was attended by the UK Government, the European Commission, and business leaders. Kevin Roberts joins Brightmail from virtual private network software company Enterasys where he was sales director, EMEA. He brings to Brightmail in-depth knowledge and more than 20 years of experience of building and driving national and international sales, marketing and technical organisations at such companies as Motorola, Alcatel, and EAE Information Systems. Daniel Mothersdale also joins Brightmail from Enterasys where he worked alongside Kevin as marketing director, EMEA. His career includes working for British Telecom and Ericsson in data communications, as well as periods at Timeplex and ACT CableStream. In his new role at Brightmail he will apply his twin strengths as a specialist in both network security and European IT sales and marketing. Brightmail is the anti-spam market leader, filtering over 93 billion messages in March 2004 and protecting approximately 300 million mailboxes, an estimated 25% of all mailboxes globally. Gartner Inc. recently positioned Brightmail in the leader's quadrant of its first Magic Quadrant for leaders in enterprise spam filtering. Bright mail Anti-Spam offers an unparalleled layered protection that combines source filters, signatures, heuristics, content filters and call-to-action rules to deliver an unmatched range of spam protection for e-mail environments. About Brightmail |
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