Sedo Upgrades Selling Options For Valuable Pinyin Domains

Cologne, Germany – Sedo, the world’s largest domain marketplace and monetization provider, today announced that the Category and Language “Pinyin” has been added to its domain listing and domain search system. With the addition of this new class of names in Sedo’s marketplace, sellers of Pinyin domains can now list them in the correct category and language to increase the exposure of their names and target the appropriate buyer group.

The demand for Pinyin domains is increasing at a rapid rate as more and more buyers are searching for them. These names are very valuable in the Chinese speaking markets which have the greatest internet usage worldwide. On the Sedo Marketplace alone, the number of domain buyers from China has grown by 4% within the last 6 months. Buyers consider these solid investments because more and more end users are seeking out Pinyin domains.

Developed by the Chinese government in the 1950’s, Pinyin is the official phonetic system for transcribing the Mandarin pronunciations of Chinese characters into the Latin alphabet in China, Hong Kong, Taiwan,and Singapore. It is often utilized when teaching standard Chinese and in this case is used as an alternative for entering Chinese characters into internet search browsers.

Those who are looking to purchase Pinyin names are mainly Chinese buyers and are both domainer and end users with some non-Chinese domainers who wants to invest in these domains. Chinese business owners or those who want to engage the Chinese market are also racing to add Pinyin domains to their portfolios and all parties can now easily search for these names and purchase them with the click of a button.

“Sedo’s Chinese website has been live now for over a year and we’re excited to continue our growth within the Chinese and Asian markets with the inclusion of Pinyin domains in our search function,” said Tobias Flaitz, CEO at Sedo. “This will help even better serve our Chinese users and business owners which we recognize are strong stakeholders and very advanced consumers in the overall internet landscape.”

About Sedo

Sedo an acronym for “Search Engine for Domain Offers,” is the leading domain marketplace and monetization provider. Headquartered in Cologne, Germany and with offices in London, England and Boston, USA, Sedo has assembled the world’s largest database of domain names for sale with more than 18 million listings. The success of Sedo's model has attracted a client base of more than 2 million domain professionals in 180 countries worldwide. The company’s support team speaks 23 languages natively while its award-winning interactive marketplace seamlessly services client needs in six different languages. Sedo also has a full suite of services available for new gTLD applicants, including premium auctions in all application phases, marketing support, pricing, consulting and brokerage services to reach domain buyers globally. With more than 14 years of experience, Sedo is trusted by organizations and individuals around the globe as neutral partner for buying, selling and parking domains.