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DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/
research/d561f0/digital_media_go) has announced the addition of the "Digital Media - Google and Internet Media Insights" report to their offering.

The success of Internet Media companies can be partly attributed to their willingness to compete in many different markets. While companies like Google, Microsoft and Yahoo continue to focus on their core business of search services, these companies, as well as the other leading digital media players such as eBay, AOL, Microsoft, News Ltd, Amazon, Facebook, Apple, Twitter etc also continue to look for other opportunities from developments in mobility, cloud computing, e-commerce, home media, social media, online VoD, infrastructure etc.

The emerging markets have also not escaped attention; China in particular is seen as a growth opportunity. These companies also have a vested interest in making sure that the digital economy is developed and, like most others, are frustrated by the extremely slow pace at which the telcos are upgrading their networks. They will do anything to nudge the process along, or to kick-start developments and evidence of this emerged with Google's to become involved in building FttH networks.

This report includes BuddeComm's analyses and identification of the key areas of focus for Internet media companies. The report also provides a detailed case study on Google, the leader both in terms of market share and innovations.

Key Topics Covered:

1. Synopsis

2. Introduction and analyses

3. Internet media companies

4. Key trends for digital media companies 4.1 Overview of media company activities 4.2 Search services 4.3 Digital media advertising 4.3.1 Online advertising of key importance to Google 4.4 Mobile sector 4.4.1 Media company activity in the mobile space 4.5 Home media centres/networking 4.6 The Virtual MSO 4.7 Cloud computing 4.8 Are Google, Microsoft and Apple the next utilities in telecoms? 4.9 The developing markets - focus on China

5. Google 5.1 Google, Apple and Microsoft in the battle of the giants 5.2 Google puts its weight behind FttH 5.2.1 Asia Pacific fibre deployments - what it means for Google 5.3 Google's other significant activities 5.3.1 Google TV 5.3.2 Google Buzz 5.3.3 Google Energy 5.3.4 Google Chrome browser and OS 5.3.5 iGoogle 5.3.6 Google Ventures 5.3.7 Google Android 5.3.8 Google PowerMeter 5.3.9 Google supporting smart grids 5.3.10 Mobile image ads from Google 5.3.11 Unity submarine cable

6. Other issues 6.1 Copyright 6.2 Internet media bypassing the telcos 6.3 White spaces

7. Related reports

List of Tables:

Table 1 - Visitors to top ten web properties worldwide - 2008; 2009; 2010 Table 2 - Worldwide search engine market share -Q1 2010; 2011 Table 3 - Worldwide advertising spending- all mediums - 2008 - 2012 Table 4 - Worldwide online advertising spending - 2007 - 2012 Table 5 - Google advertising revenue - 2009; 2010 Table 6 - Worldwide smart phone operating systems by market share - 2007 - 2010

List of Exhibits:

Exhibit 1 - Key areas of focus for Internet media companies Exhibit 2 - Definition: Cloud computing Exhibit 3 - Cloud computing generates huge interest Exhibit 4 - Other key historical Google activities - 2006 - 2007

For more information visit http://www.researchandmarkets.com/research/d561f0/digital_media_go

Contacts:

Research and Markets
Laura Wood, Senior Manager,
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716