Web hosting blog Daw (http://www.dawhb.com) has published and article that gives an advice to consumers how to make a difference between "fake" and "true" reviews about hosting providers.

The blog's author says that a positive review posted in a popular online forums is not only a customer's appreciation to the service but a powerful marketing tool. "We can see tough competition on the hosting market. Ten thousands of web hosts fight for new customers and some of them use forum reviews as a pat of their marketing strategy" says the blooger.

He explains that he decided to publish the article called "Web Hosting Reviews, How To Make A Difference!" because a fake reviews about hosting providers can be seen every day in popular hosting forums.

"Those posts mislead the consumers who place confidence in web hosting companies and a lot of them are being ripped off", says the blog owner Dimitar Avramov.

The blogger says it should be easy to follow a fake review but sometimes it is hard to make the difference which one is false and which's not. The articles suggests users to check a forum member's posting history as well as to find more information about the web host by searching for any articles, news or reviews about it in the search engines.

According to DawHB.com consumers is better to ignore reviews and ads that contain superlatives. "Having a superlative in provider's presentation means that those who manage the business don't feel confident about what they do or don't have a knowledge how to explain or promote their business", says the author.

The blog posts an example of fraudulent review about a web host.

About the author and the Blog
DawHB.com (http://www.dawhb.com) was launched on March 14th. The blog covers the web hosting industry, starting with newbie advise and extending to high-end issues. The blog publisher has been in the web hosting industry since 1999, working as a CEO of a web hosting company and then moving to the website marketing and advertising business. He manages a network of web hosting, web design and web master related service directories that cover US, European and other regional markets.