At the National Retail Federation Annual Convention and EXPO in New York City today, Microsoft Corp. demonstrated the investments it has made over the past year to bring the benefits of speech technologies to the world's retail organizations.

"Microsoft is committed to helping retailers achieve their business goals through software," said James Mastan, director of marketing for the Speech Server product group at Microsoft.

Microsoft's goal with Microsoft Speech Server 2004, part of the Windows Server System (TM) family of products, is to help retailers lower costs, increase employee productivity, introduce new services and improve customer satisfaction.

Just last week, Frost & Sullivan Inc. presented Microsoft with the 2005 Enterprise Infrastructure Product of the Year Award at its' Excellence in Information & Communications Technologies Awards Banquet for Microsoft Speech Server 2004.

Complementing the Microsoft offering, many partners are working with Microsoft to provide added functionality and features specifically designed to meet the needs of retail organizations.

"With Gold Systems' Password Reset, both local and remote users can quickly and easily reset passwords with a simple phone call," said Steve Stolt, director of product management at Gold Systems.

Password reset can comprise up to 40 percent of calls into a retailer's IT help desk. Reducing this call volume by handling password reset significantly lowers IT operational costs, enabling users to get their passwords reset immediately via the telephone, and frees up IT staff to focus on higher value-added projects and priorities in their organizations.

Many retailers are also looking to speech technologies and Microsoft Speech Server 2004 to simplify and enhance their call center infrastructure and reduce operating costs by offloading potentially time-consuming, low-value calls to an automated speech system.

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