11:26:10 - 17 December 2004

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The on-demand Webinar is presented by Steve Vonder Haar, Research Director, Interactive Media Strategies, and is sponsored by Speedera Networks (www.speedera.com), a provider of on-demand distributed application hosting and content delivery services.

"Creative marketers are beginning to understand the powerful role that online audio and online video can play in delivering their message to targeted audiences," according to analyst Vonder Haar, with Interactive Media Strategies.

This Webinar combines Interactive Media Strategies' in-depth research and extensive experience to explore some of the ways online multimedia can be effectively used by marketers.

The Webinar topics are:
• The role of audio and video in online marketing
• Gauging the communications value of Webcasting
• Promotional uses of online multimedia for online advertising, product launches, corporate communications, customer seminars, and more
• Mining data to understand your customers and prospects
• Growing momentum behind multimedia marketing

Marketers interested in learning new techniques to get closer to customers through the use of online audio and online video can receive online information.

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