Once upon a time, all you needed to start your web-based business was to put up a website, create an online store, buy some Google ads and then sit back and watch the money come in. But E-Commerce has been evolving. Current E-Commerce tools like SEO and Pay-Per-Click advertising are no longer delivering the bang they once did, so online merchants have been looking at alternatives for building their businesses.
E-Commerce Times reports that Google is seeking to acquire Twitter, the wildly popular 140-character-or-less micro-blogging service. This is after the world's largest social network Facebook made an offer of $500 million ($100 million of that in cash!) for Twitter last December, which was rejected.