Domain Goldrush Part 4 - Expiring Domains Industry on Hold
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by Lee Hodgson August 12, 2003
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On the 10th
August 2001, Verisign Inc., the company responsible for running the .com
shared registry system, dropped a massive
bomb-shell. They announced the immediate suspension of the "batch"
release of deleted domain names. In one swift action, they put the entire
expiring domains industry on hold until further notice.
So what prompted
this drastic action by Verisign? In Domain
Goldrush Part 3, I reported that ICANN registrars had got in on the
expiring domains game. Some were pre-auctioning falling names in an attempt
to grab them for their own customers. Others were renting out their registry
connections to domain speculators. Still others, it was rumoured, were
grabbing valuable names for themselves before auctioning them to the highest
bidders, or stockpiling them for future use - activites which are expressly
against ICANN rules.
The wild, wild, west
it really was.
Verisign
Hits Back
This led
Verisign to
announce on the 16th July that they would cap each ICANN registrar
to 256K bandwidth or 250 simultaneous RRPs, a move designed to prevent
the repeated excesses of a few rogue registrars.
But apparently, the
abuses not only continued, but became even worse. It was rumoured that
some registrars had attempted 1500 registrations for a single name in
one second! This kind of abuse prevented normal customers from successfully
registering domain names, and it soon became obvious that something had
to be done...
The End...
or Just the Beginning?
The August 10th announcement
from Verisign was by no means totally unexpected. In fact, some are even
applauding it, saying that Verisign have restored law and order to the
domain name wild west. But hold on a minute, something isn't quite right
here. Firstly, why weren't the measures that were introduced back on the
16th July effective, even partially, in halting the abuse?
Secondly, and more
importantly, Verisign/ICANN know exactly which registrars were abusing
the system, day after day, week after week. They have detailed records
to prove it. They have even written emails to the offending registrars
asking them to stop.
In Domain Name Goldrush
Part 3, Dan Halloran, the Chief Registrar Liaison at ICANN said he was
"confident that the registry operator has in place the policies and
technology that it needs to ensure fair access. Any repeated or intentional
abuse will undoubtedly be dealt with very strongly by the registry operator."
So why on earth did
Verisign choose to shut down the whole system rather than deal with it
as ICANN thought they should have done, through punishment of offending
registrars? Whatever their reasoning, we now find ourselves left in domain
name limbo, where potentially hundreds of thousands of domain names that
should be released for you and I to register will instead be stock-piled
by the registry. They say this stock-piling will end "once a satisfactory
plan is implemented to return them to the pool of available names, [and]
under which all registrars receive equivalent access as required by VeriSign
GRS's registry agreement with ICANN."
What Next?
So, if punishing rogue
registrars is not seen as a viable option, what other solutions are there?
Many have put forward ideas. A few of the more popular ones include:
1)
Auction Expiring Names
Some have suggested
the establishment of a system that would allow interested parties to bid
for expiring domain names. Using this method, names would no longer 'drop'
back into the available name pool, but would be bought instead using market
principles. This is a reasonable idea which would obviously eradicate
the shared registry abuse, but it still has serious potential drawbacks:
It would take many many months to set up such a system that was fair to
the registry, ICANN registrars and consumers. In the meantime, the stockpile
of expired domain names would start to number in the millions.
Any radically new system has the potential for malfunction and abuse.
In particular, auction systems on the Net have always been less than 100%
transparent. Ask anyone who's bought or sold names at domain auction sites
like Afternic. When you're dealing with millions of names worth tens of
millions of dollars, you have to get it right first time. Otherwise the
fallout has the potential to be horrendous - and to take years to clean
up.
2) Use Technology
to Control Access to the Shared Registry
Since we're talking
about a shared registry system here, it should be obvious that the most
sensible way to deal with the problem is to employ technology to put real,
physical limits on each ICANN registrar. This way, they could each be
allocated a suitable amount of bandwidth and number of registry connections
within any given time period.
Surely such rate-limiting
technology has to exist - Verisign themselves claimed to have put such
measures in place on the 16th July. If these measures failed, we can only
conclude that their technical competence is questionable. Either that,
or their efforts were half-hearted for economic or political reasons,
as now they're arguing that they tried technology but it didn't work,
and it's therefore not a viable solution.
3)
Release Domain Names at Random Times
Verisign, the registrar,
currently release all their expired domain names in batches each morning,
hence the term the 6.30 AM domain name goldrush. The details of these
names are known up to five days in advance to domain speculators. But
this batch release system is unique to Verisign. Other registrars delete
their names in real-time, not more than 45 days after the domain's original
expiry date. These names are then immediately available for registration.
Some parties have
suggested that Verisign should adopt the same system that other registrars
use, which would eliminate the massive number of registration attempts
that are made most mornings during the goldrush hour.
The problem with this
solution is fundamental: parties trying to grab domain names do so using
automated scripts. These script are what cause the shared registry to
collapse with the frequency that it does, and they don't cost anything
to run. If Verisign stopped dropping their names in batches, name grabbers
would simply leave these scripts running for days on end, in the hope
that a name would get deleted. If thousands of parties ran name-grabbing
scripts continuously for days or weeks at a time, this would almost inevitably
lead to the melt-down of the shared registry system.
4) Collaboration
between Registrars
SnapNames
have a service called Snap-Back which allows anyone to 'back order' a
domain name on a first-come, first-served basis, for $49. SnapNames already
have several major registrars as partners, including Verisign and eNom.
If others were to join in, a situation could evolve whereby collaboration,
rather than confrontation, was the order of the day. But in a world of
cut-throat competition between ICANN registrars in every corner of the
globe, such widespread co-operation may be an elusive goal. In particular,
smaller registrars with limited site traffic might feel they can make
more money by grabbing names for customers directly, rather than partnering
with SnapNames.
So when will
all this stuff get decided? There's a quarterly
ICANN conference coming up, from September 7th to 10th in Montevideo,
Uruguay. We can expect some major progress there, so if you've got any
sparkling ideas about how to distribute expiring domains, please send
them to guru@domainguru.com and I'll forward them to the appropriate parties.
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