Taking the time to carefully choose your web host can mean the difference between
a functional or a dysfunctional website.
Choose a host
that has a 30-day money back guarantee posted on their site. Be sure to read
your host's Service Level Agreement (SLA), Restrictions or "Acceptable
Use" policy prior to purchasing. Most web hosts have a link to this
information at the bottom of every page. Also, check to see if your host
provides an uptime guarantee, which should be in the high 90s. Nothing's
perfect, but you will be better off if your host has an uptime guarantee.
Price is important,
but if you are setting up a website for your business, this should not be
the only deciding factor. There are many inexpensive web hosts that are simply
not worth the money. The golden rule with hosting is "You get what you
pay for"! The better hosting providers will have quality
equipment and features as well as the technical expertise to support their
customer base.
Look for a company
that has been hosting websites for many years. When did your web host begin
its operations? When choosing a provider, also remember to factor in features
you plan to add in the near future. Does the host that you are considering
have services that you may need later? Switching hosting providers takes
a reasonable amount of effort and is not something you want to do simply
for the sake of saving a few hundred dollars.
How good is their
technical support? Try testing their support before purchasing. If the host
has a 24/7 live chat, check it out. Customer support can make or break your
hosting experience. During support hours, check into availability: How long
will you have to wait on the phone to get through to a person? Expertise
counts, too. See if the support staff is knowledgeable. Will the person answering
the phone actually be able to help you resolve your issue, or is that person
simply a receptionist?
Call the company's
telephone number. See if a real person answers the phone during their regular
business hours. If the host that you are considering does not have a telephone
number posted on their site as well as their hours of operation, ask yourself "why"?
Maybe they do not want their customers to
contact them. Reputable hosts will have their telephone number and other contact
information posted on their site in a very visible location. Most veteran hosting
companies will have 7 day a week support, or even better, 24/7 support.
Compare their
features. Does the host that you are considering have a free shopping cart,
multi-media capabilities, a web design tool, and other free features? Does
your web host have any free marketing tips or tools? Web hosting companies
can be a very valuable source for these features which could otherwise be
very costly if purchased separately.
Choosing a web
host can be a difficult process. But it doesn't have to be. If you follow
these recommendations, then your decision and your website building process
may be easier. |