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Choosing A Web Hosting Company For Your Companies Blog

2013-08-20by Garen Arnold

With the ever growing popularity of starting an online business entrepreneurs are looking for ways to increase there public relations with potential clients.  One way in which you can increase your business to customer interaction is by increasing your customer loyalty.  One of the greatest ways in which you can take advantage of this situation is to start a blog.  A blog is simply a medium in which people can leave comments on articles that you release.  In this article I'm going to discuss what factors you need to consider when choosing a web host in order to run and maintain a blog for your company.

It's All About Starting Cheap

It makes absolutely no sense to spend lots of money on a web host when in reality you don't need to buy a VPS or dedicated server.  First, VPS and dedicated servers are fantastic for when you have thousands of visitors per day, but with these higher overhead cost you certainly won't have as much money to invest in your online endeavors.  In turn when you buy a VPS or dedicated plan for a simple blog you paying for resources you don't need to be paying for.  You're throwing lots of money away if you fail to understand what different hosting plans provide.  One way in which I can put this into perspective is explaining the stock market; when your first getting into the stock market you don't spend thousands and thousands of dollars on a stock you believe will make you rich.   You essentially start slow and learn the ins and outs of investing your money to maximize your return.  It would be foolish to spend all your money upfront and hope it pans out.

So not to venture away from the topic of choosing a web host for your companies blog.  Your going to need a shared server in the beginning. A shared server is about 6 times as cheap as a VPS server.    In contrast, a dedicated server is about 6 times as much as a VPS server.  Another important aspect of shared hosting is there simple to setup with 1-click installation of WordPress, which is the easiest content management system.  

Flexibility To Expand

Just because you start with a shared plan doesn't mean you're stuck with that plan for life.  You can easily switch over all of your files to a new server with more resources if you need to.  If you're on shared and want a blog there is no need to buy an additional hosting plan; just use the one you're already using. A good web hosting provider will actually allow you to painlessly upgrade your service without having any downtime.  A lot of times their server technicians will switch everything over for free.

Don't be mislead by the term "managed or unmanaged hosting."   It's actually quite easy to manage your own server without having to pay for additional help.  A lot of novice online business owners will purchase cloud hosting for their business, not knowing what they're getting into.  In theory cloud hosting looks appealing but a lot of business owners don't realize that you're going to have to hire a special server technician to safeguard all of your data.  You need to keep stuff simple and hiring someone doesn't make sense. Did you know the average server technician will charge you $40 per hour?

Important Factors For Blog Hosting

There are three things you need to keep in mind when considering a web hosting company for your companies blog.

Reliability. In order to run a blog your hosting provider should be reliable.  You simply couldn't purchase a car that isn't dependable.  You wouldn't purchase a automobile that is unreliable would you?  A server is the backbone of your blog and needs to be up 99.9% of the time with no complications.  

Customer support.  In the technology era that we are living in you've got to be able to talk to a knowledgeable, trustworthy, and responsive agent.  All to commonly, web hosting companies are hiring overseas agents to handle their customer support which is very frustrating as a consumer.  When purchasing web hosting you should be able to get in contact with customer support 24/7 if any issues are presented.

cPanel.  cPanel is the best control panel on the market today.  It's vital that you have it to install the Wordpress platform on your server.  More and more online business owners are doing it themselves without hiring a server technician to setup their Wordpress content management system.  Simply put, cPanel allows you to install the platform on your server in under 2 minutes.

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Author

Garen Arnold

Garen Arnold

Dead Dog Design

Have been designing websites for three years now, and have learned a lot from my mistakes, as well as gained a lot of valuable experience over the years.I am in the process of reviewing every hosting company I possibly can.If your looking for the best web hosting service I would recommend checking out my site and contributing on sharing your experiences with others.

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